music video analysis

1.Genre characteristics

. Empty scrapyard

. Represented as gangsta both have some bling and are driving women or "super models" jay z mentions

.Scantly glad women in back of modified car, wearing tight and short cut clothes.

. Represented as wealthy owns cars, bling jay z says he is wealth




.Relationship between music and visuals

.Paparazzi jay z uses hands to sugest taking a picture

.Supermodels in the car when he says super models in the

. Jayz and kanye puts up two fingers when they say they have two watches

. Both do car motion for "benz" which is mercedes benz

. Kanye says "made jesus walk" with his hands he prays

. Sometimes images or gestures illustrates lyrics


. Relationship between lyrics and visuals

.Music is smooth and soulful with hard hitting beat, slow cuts and not alot of camera movement

. Camera goes to slow motion when kayne sings a long note to represent the lenght of the note.



. A visual style

. Lots of close ups of the two rappers to show that jay z is back recording, because he has been off scene for a while. this is implied when jay z says " i guess i got my swagger back"


.Close ups of girls in car to show that he has a gangsta lifestyle.

. Seen customising he's Mercedes Benz scraping bits off a expensive car just to drive around in. shows he can do it because he has the money refers back to his gangsta lifestyle.


Reference to the notion of looking

. As far as i can see i can see no reference to notion